Securing more business
Reed Exhibitions wanted to grow one of its highest profile flagship events, Infosecurity Europe. We were hired to promote the show to a mixed audience of exhibitors, content providers and visitors. First, we visited the show and audited requirements. Second, we created a new dynamic look and styling for the event. Finally, we developed over 160 different items of communication, from event signage to websites, from digital content to exhibitor sales packs, from invitations to updates. We helped drive over 18,000 security professionals to the show. Securing Reed more business.